At First Financial Associates, we recognize that interest rates will change, the market will change and our products will change. But our core values – the principles that guide us to educate and help our clients secure a financial future – will never change.
First Financial was established in 1999, offering more than 20 years of financing experience between our Founder, Valarie Nussbaum and Principal Broker, Rhonda Andersen.
First Financial Associates, Inc. is committed to building strong client relationships by taking the time to get to know every customer that walks in our door, learning and acknowledging their financial goals. We make every effort to creatively meet the diverse needs of our clients through strong lender relationships that offer multiple financing scenarios and loan programs.
Unlike many mortgage brokers, First Financial Associates is willing and eager to invest the time required to meet our clients’ needs. We often start by providing the necessary credit counseling that will help restore credit, ensuring that our clients receive the best interest rate possible.
It’s a step we’re willing to take to earn our clients’ trust and respect. We know that every client who walks away happy will soon return. For us, it’s the only way to do business.
First Financial Associates, Inc. believes in:
Honesty
Our dependable specialists are committed to providing the best results.
Knowledge
Two decades of experience and hard-earned industry relationships mean better deals for our clients.
Quality
Knowing how to treat our clients with respect and concern has made us a lender of choice.
Creativity
We offer a variety of solutions tailor-made to fulfill all of our clients’ needs.
Customer Focus
We have a genuine concern for our clients’ best interest.
Community
We build and promote strong community relationships for opportunity and growth.
Passion
Our strong desire to improve the lifestyle of our clients is evident from the moment you arrive.
Think of First Financial Associates First!
